Give every team the clarity and confidence to work compliantly with PAAB.

Central oversight, flexible payment, and proof of completion built in.

The Enterprise Challenge

A leading pharma asked us to quickly train and certify all non-R&D staff on the PAAB Code, with demonstrable tracking and simple payments.

The reason
  • Dependence on vendors for Code know-how
  • Inconsistent understanding across teams
  • Friction for omni-channel ambitions
What Leadership Needs
  • Proof of completion and auditability
  • Flexible payment & enrollment
  • Confidence teams can ship compliantly

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Course Information

Who

An essential course if you’re new to pharma marketing or communications or wanting a knowledge refresh on the fundamentals of the PAAB code

Cost

$495.00 + Tax

Content

6 modules containing training videos, downloadable pdfs and links to resources and guidance documents.

Certificate

1.0 PAAB Certificate of Completion

Course Access

12 weeks

View lesson plan

Complete at your own pace

  1. 12 week course access.

  2. 6 online chapters to complete at your own pace.

  3. Access to downloadable pdfs and interactive fictional websites.

  4. Quizzes to benchmark your progress and achieve certification of completion.


To receive the course certificate you will need to pass all quizzes at the end of each of the 6 Sessions.


Questions


Questions? Please email Jennifer Hamilton on [email protected]

Course format

  1. 12 week course to complete at your own pace
  2. 8 PAAB reviewers delivering 6 online modules
  3. Bite-size videos containing detailed examples of fictitious drug ads, illustrating concepts in practice
  4. Quizzes to help with learning retention and achieve certification of completion



*To achieve the course certificate you will need to pass all quizzes at the end of each of the 6 Sessions

Detailed explanations and numerous fictitious drug examples to enhance your learning experience


  1. Content created and presented by numerous reviewers from the PAAB team

  2. Topics include developing patient information, evaluating references, fair balance and supporting claims

  3. Cement your learning with visual aids and quizzes to help with learning retention 
Session 1: When in-person meetings are on hold, how can we build a compliant email campaign?
  • 3 x email case studies covering email envelopes, variable fields, open text fields, links and sign-offs
  • What does PAAB mean when we say “Consistent with the indication, dosing, patient population and outcomes.”?


Examples of questions being answered:  

  • Place in therapy claim: What to do if you have guidelines for first line use but the indication is after failure?
  • Presentation of epidemiology data: If your drug is indicated for disease A and disease B, can you show the frequency that patients are afflicted with both diseases simultaneously if PM only addresses the diseases separately?
  • Differential diagnosis: If the indication is for moderate to severe disease, how can I show symptoms of mild disease?

PAAB Training 1.0

Self directed e-learning on code fundamentals. An essential course if you're new to pharma marketing or communications.

Need answers to a question?

If you've a question on topics relating to the code, post it on the PAAB forum and a PAAB reviewer will respond ASAP.

THANK YOU

Course format

  • 3 x eLearning modules
  • 1 x recorded 60 minute Q&A webinar + transcript.
  • Bite-size videos containing detailed examples based on real life examples
  • Certification of completion.