Give every team the clarity and confidence to work compliantly with PAAB.
Central oversight, flexible payment, and proof of completion built in.
The Enterprise Challenge
A leading pharma asked us to quickly train and certify all non-R&D staff on the PAAB Code, with demonstrable tracking and simple payments.
- Dependence on vendors for Code know-how
- Inconsistent understanding across teams
- Friction for omni-channel ambitions
- Proof of completion and auditability
- Flexible payment & enrollment
- Confidence teams can ship compliantly
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Course Information
Who
An essential course if you’re new to pharma marketing or communications or wanting a knowledge refresh on the fundamentals of the PAAB code
Cost
$495.00 + Tax
Content
6 modules containing training videos, downloadable pdfs and links to resources and guidance documents.
Certificate
1.0 PAAB Certificate of Completion
Course Access
12 weeks
Complete at your own pace
- 12 week course access.
- 6 online chapters to complete at your own pace.
- Access to downloadable pdfs and interactive fictional websites.
- Quizzes to benchmark your progress and achieve certification of completion.
To receive the course certificate you will need to pass all quizzes at the end of each of the 6 Sessions.

Course format
- 12 week course to complete at your own pace
- 8 PAAB reviewers delivering 6 online modules
- Bite-size videos containing detailed examples of fictitious drug ads, illustrating concepts in practice
- Quizzes to help with learning retention and achieve certification of completion
*To achieve the course certificate you will need to pass all quizzes at the end of each of the 6 Sessions

Detailed explanations and numerous fictitious drug examples to enhance your learning experience
- Content created and presented by numerous reviewers from the PAAB team
- Topics include developing patient information, evaluating references, fair balance and supporting claims
- Cement your learning with visual aids and quizzes to help with learning retention
Session 1: When in-person meetings are on hold, how can we build a compliant email campaign?
- 3 x email case studies covering email envelopes, variable fields, open text fields, links and sign-offs
- What does PAAB mean when we say “Consistent with the indication, dosing, patient population and outcomes.”?
Examples of questions being answered:
- Place in therapy claim: What to do if you have guidelines for first line use but the indication is after failure?
- Presentation of epidemiology data: If your drug is indicated for disease A and disease B, can you show the frequency that patients are afflicted with both diseases simultaneously if PM only addresses the diseases separately?
- Differential diagnosis: If the indication is for moderate to severe disease, how can I show symptoms of mild disease?
PAAB Training 1.0
Self directed e-learning on code fundamentals. An essential course if you're new to pharma marketing or communications.
Need answers to a question?
If you've a question on topics relating to the code, post it on the PAAB forum and a PAAB reviewer will respond ASAP.


THANK YOU
Course format
- 3 x eLearning modules
- 1 x recorded 60 minute Q&A webinar + transcript.
- Bite-size videos containing detailed examples based on real life examples
- Certification of completion.
